History

Malen Yantis Public Relations is the brainchild of public relations pro Kristin Yantis. After decades working for some of the top names in travel and tourism such as The Ritz-Carlton, Vail Resorts and Destination Hotels, Yantis realized there was an opportunity to launch a different kind of public relations agency – an agency that is highly responsive, where customer/client service comes first and media contacts are king. An agency where the founder is highly accessible and still involved in the management of accounts.

Yantis’ passion for helping clients reach goals through public relations is one planted deep in her family roots. Her grandfather and name inspiration, Gordon Malen, was an award-winning public relations and advertising executive until his retirement in the early ‘80s. He extensively promoted travel trends of his day including Charles Lindbergh’s historic flight across the Atlantic.

Kristin Yantis

Principal

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Kristin Yantis was the in-house pr director for Keystone and Vail ski resort, she opened The Ritz-Carlton, Bachelor Gulch and was the assistant vice president of corporate communications for Destination Hotels & Resorts before starting her own boutique marketing communications firm in 2007.

Yantis’ strength is helping her clients get out ahead of trends to create the news. Her creativity recently was recognized by the Hospitality Sales & Marketing Association International as one of the “Top 25 Extraordinary Minds in Sales & Marketing.” She’s been responsible for creative ideas like the Loan-a-Lab and Ski Nanny programs at The Ritz-Carlton, Bachelor Gulch and innovative dining programs like Kids Healthy Dining at Destination Hotels. She’s helped hotels such as Bachelor Gulch, Stowe Mountain Lodge, Miramonte Resort & Spa and Vail Cascade get listed among the top hotels in the world on prestigious lists in Conde Nast Traveler and Travel + Leisure, to name a few.

Giving back also is an important part of Yantis’ career and personal values. She was a founding board member of First Descents, a kayak camp for young adults with cancer started by pro kayaker Brad Ludden. The agency also has volunteered for Roundup River Ranch and the Vail Valley Foundation.

Yantis graduated from the University of Colorado Boulder with a Bachelor of Science in journalism.

Places I've been: Mt. Kilimanjaro, Patagonia and Zion National Park

Amanda McNally

Account Director

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Amanda McNally is a public relations pro with more than 15 years of experience focusing on travel, lifestyle and large-scale events. While living in New York City, she served as the in-house director of public relations for a several national publications including SKI Magazine, Warren Miller Entertainment, Popular Science and Field & Stream. She helped launch the luxury-travel section of Outdoor Life and the food blog, The Wild Chef. Her behind-the-scenes media experience has given her inside insight on what drives coverage and developing stories that sell. McNally launched her career in public relations at Keystone and Breckenridge ski resorts. She is a graduate of the University of Colorado Boulder with a degree in communications.

Places I've been: Santa Fe, Summit County Colorado and Newport, Oregon

Corinne Baud

Account Coordinator

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Baud joins MYPR from the University of Colorado Boulder where she recently graduated with a degree in public relations. During her time at CU, Baud expanded her public relations skills beyond the classroom through her internships and involvement in the Public Relations Student Society of America local chapter, where she held a position on the executive board. Baud was the public relations assistant for CU Presents, home to The Artist Series, Takács Quartet, Colorado Shakespeare Festival and CU Performing Arts on the CU Boulder campus. She also spent a summer as a communications and social media intern at an event management company in Dublin.

Places I've been: Arapahoe Basin, Chamonix, France and Northern Ireland

Awards

EXPERTISE.COM

  • Best 19 PR firms in Denver

HSMAI

  • Top 25 Extraordinary Minds in Hospitality Sales, Marketing, Revenue Optimization (Kristin Yantis)
  • Silver Adrian Award for Partnership with a Major Brand

ODwyers

  • Top PR Firms Ranking – Among the Top 30 Travel & Tourism Agencies in the US

PRSA

  • Gold Pick Award for 2015 Alpine World Ski Championships, 2016
  • Gold Pick, Small Practice Award, 2016
  • Mentor of the Year (Kristin Yantis), PRSA Colorado Chapter 2015

Vail Valley Partnership

  • Finalist, Vail Valley Partnership, Small Business of the Year, 2013 and 2016
  • Finalist, Vail Valley Partnership, Tourism Professional of the Year (Kristin Yantis), 2016

Hermes

  • Media Placement/Magazine: “One Perfect Day in Vail” Sunset Magazine, Hermes Creative Awards 2015
  • Media Placement/Online: “The 7 Best Hikes in Vail” Yahoo! Travel, Hermes Creative Awards 2015
  • Website Element/Games, Contest, Presentations: “America’s Best Summer Job,” Hermes Creative Awards 2015