MYPR Takes Home Honors at 2015 HSMAI Adrian Awards

Each year, the best of the best in hospitality sales and marketing are NEW YORK, NY - FEBRUARY 16: HSMAI Adrian Awards Gala 2016 on February 16, 2016 in New York City. (Photo by Jason Carter Rinaldi/Getty Images for HSMAI)honored during the the Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards  . The awards gala, held in New York City last week, recognized the top achievements in advertising, digital marketing and public relations in the hospitality, travel and tourism industries.

It was an exciting evening as representatives from Malen Yantis Public Relations attended to take home two awards. I was honored to be recognized as one of the “Top 25 Extraordinary Minds in Hospitality Sales & Marketing.” The 2015 “Top 25” recipients were judged by a panel of senior industry executives for their recent work based on the following criteria: creativity and innovation, cutting edge sales or marketing campaigns, triumph in challenging situations, and/or sales efforts that resulted in dramatic gains.

MYPR also took home a Silver Adrian Award for its work with the Vail Local Marketing District Advisory Council. The agency was recognized for “Leveraging Llamas to Score Destination Coverage” on behalf of Vail.

The Adrian Awards are regarded as the largest and most prestigious global travel marketing competition, recognizing the best and brightest hotels, airlines, cruise lines, destinations and more. They are presented by, a worldwide organization comprised of sales, marketing, and revenue management professionals representing all segments of the hospitality industry. Winners are selected by senior industry and media experts and honored at the Adrian Awards Gala.